If you want to succeed in business in the 2020s, you have to get on the internet. If you’re one of the 28 percent of small businesses that do not have a website, it’s time to get online. It might not seem important now, but if your competitor gets a website without you having one, you’ll quickly get thrown under the bus.
However, you can’t just throw together a website in an afternoon. You have to design your website to make sure it’s efficient. We highly recommend making use of website design within WordPress.
This article will walk you through some of the benefits of WordPress web design, and convince you to make use of WordPress to design your site.
1. It’s Incredibly Easy
Look, we understand just how hard it is to make changes. Technology is accelerating at a faster rate than ever before. It seems like every year there’s a game-changing breakthrough in a technological field.
However, you don’t always have the time and energy as a business owner to adapt to every change. Your main focus has to be on running your business.
This is why we recommend using WordPress to design your website. Their pre-created templates are proven to bring in success and are extremely easy to use to get your site up and running quickly. WordPress also offers thousands of options for WordPress templates, so you can still get a sense of customization, without it taking forever.
The standard version of WordPress is free, so you don’t need to pay a thing to get yourself set up. However, if you’re willing to shell out a little more money, you’ll be able to pick from premium themes, which are designed by professionals and have SEO capacities.
With WordPress, you won’t need to work with any middle-man designers, all of the work has already been put in. You’ll simply just need to figure out the text you want and shift it around to your desire.
Some of these themes are even designed for specific businesses. If you want a theme tailored to your architecture, legal, retail, or real estate business, there are fonts specifically designed to let you shine.
2. You Can Blog Right Away
One of the most important aspects of having a website in the 2020s is to create blog content. Blog content makes your website easier to find and easier to love.
When you create blog content, you create value for your customers. You show them that you care about them.
When you dispense information on your blog, you help yourself become a thought-leader for your industry. People will want to know what you have to say, and so head to your blog whenever there are updates or news in the field.
Blogging will also help you increase your SEO, which is hyper-important in the 2020s. Are you aware that only a small fraction of internet users click through to the second page of search engine results? This means it’s crucial that you wind up on that first page if you want to succeed.
One of the best ways to increase your SEO is by running a blog. A blog will provide you with a ton of opportunities to load your site full of keywords. It will also encourage people to stick around on your website longer.
When you create a website with WordPress, you get a blog thrown in right away. You don’t have to create your blog separately, you can simply jump right into blogging as soon as your website is live.
3. WordPress Adapts
Hopefully, you’re creating your website to try to grow your business. It’s reassuring to know that if your business happens to increase, and you need a ton of pages on your site to fit all of your content, WordPress will grow with you. All of WordPress’s sites are scalable and will run just as smoothly when you have tons of pages on your blog.
WordPress also makes it easy to update your website. They make it their mission to stay on top of developments in the field of website design. Staying updated is important in keeping your customers’ attention on your website.
4. WordPress Sites Work on Mobile
One of the biggest pitfalls in designing a website is to design a site that has low mobile capabilities. Mobile users have a much different experience than those who make use of computers or laptops. They’re navigating on a much smaller screen, so when they encounter a site that’s not designed for mobile, they’ll often have to do a lot more scrolling.
This scrolling can become tedious. Many mobile users will simply opt to leave the site for one that’s more mobile-optimized. These more optimized websites might very well be the websites of your competitors, who can steal your business this way.
Luckily, one of the biggest benefits of WordPress is that they include mobile capabilities within their design.
5. WordPress Will Help You Stay Up
One of the biggest threats to a business in the 21st century is website difficulties. A laggy website, website crash, or cybersecurity breach can easily put one behind in the world of business.
Luckily, WordPress acts as a hosting site. This means you can call them up when you have problems with your site. Knowing that you have someone in your corner in the event of a problem can help you feel more secure in your business.
Understand Website Design Within WordPress
As you can see, there are many benefits to making use of the self-service style website design within WordPress. WordPress design is incredibly easy, capable of creating a blog, adaptable, compatible with mobile, and will help you stay online.
For more information, contact us today.